White Circle Productions

Amigo Loans - Short Format Corporate Doc

Amigo Loans approached us with a brief to produce a series of films telling the stories of those whose lives have been changed for the better since coming into contact with the company. From the word go, it was just one of those projects we couldn’t wait to get stuck into.

Amigo offers individuals struggling to raise finance through conventional methods, a genuine alternative in loans back by a guarantor with an asset to secure against it. In the first film in the series we spent time with Jon and Brenda Barker, who told us how difficult it is to raise finance for a small business in a post 2008 climate.

Craft films seem to be everywhere at the moment and we’ve got no shortage leaving the nest of the studio right now.

Loads of caffeine fueled fun was had working on this promo for coffee shop chain The Boston Tea Party  with Director Ben Risk and we think the film captures the fun and independent values that the brand is keen to maintain as it’s grows and expands into 2013.

We were delighted to get the chance to work for the first time with Echoic Audio on the project (www.echoicaudio.com) who succeeded in delivering a deliciously quirky and entertaining sound track to make our jobs in post considerably easier.

Grab yourself a frothy Capuchino and take a watch.

Well it’s been an explosive start to 2013 with WC staff returning from various continents around the world to find lots of lovely briefs waiting for them!

Nevertheless we’ve all enjoyed taking a break this week to watch our latest short Christmas film for Colten Care and reflect on the ten day period it was developed, shot and delivered in.

The finished result is a warm and endearing insight into what a Colten Care Christmas entails and the consistency of effort that is maintained all year round.

It might be January but take a moment to dip back into those festive feelings that have all but vanished in the first working week of 2013.

Back in September we were commissioned to put together a short documentary about a specialist dementia care home and the lives of those affected by the condition.

With dementia care high on the governments agenda right now, we found a lot of relatives willing to open up to provide a genuine and honest insight into the journey of  moving a family member into a home. As a result, we were able to capture several incredibly intimate interviews that ultimately ensured the tone of the film was sincere but informative nonetheless.

With specialist care providers Colten Care we hope to produce a series of several more films on the subject in the new year.

We’ve been working on the assembly of several films recently all about craft and artisan-ship and as such have been keeping our ear firmly to the video wall for similar thematic content.

This short doc ‘The Sound of Dust’ does everything a good film about craftsmanship should do in its honest and insightful portrayal of surfboard maker Tim Stamps and his business the aptly named Surfboards by Stamps. There is little focused on outside of Tim’s methodology and whilst we’d love to know more about what really makes the guy tick, it’s clear that his most visually engaging facet is his unique approach to surfboard shaping. Some of the 60 frames per second shots of glue oozing and paint splashing really go some way to capturing the mysticism of the workshop and the beauty in the process, something we will definitely be striving to achieve in our upcoming series for Farrow & Ball.  

Can’t disclose too much right this moment but they’ll be hitting web screens in the next month so not long to wait!

Some of the organic visuals that have been captured in this experimental film from Not Working Films are simply mesmerizing. It is a fantastic showcase of what can be achieved with mid-range DSLR technology partnered with relatively priced quality wide angle lenses.

Nevertheless the rolling shutter (Wobbly picture effect) that manifests itself heavily in a lot of the handheld mobile footage proves that whilst capable of capturing stunning picture quality, the DSLR group, especially the Canon range is yet to provide the market with a comprehensive and consistent ‘off the shelf’ cinematic format.

That aside it’s still hard to believe that the environments featured in the film are those exclusively of Eastern Europe! Hats off to Director/Producer Fabio Palmieri